Syberlilly
The challenge for this project for vocalist Syberlilly was to create a logo which embodies the coalescence of organic and digital forms. The influences included cyberpunk, pagan symbology organic forms and contrasts between soft and harsh.
The five petals at the top of the logo represent the lilly and nature. A geometric influenced shape hand-drawn for a natural and authentic imperfection.
The leaves beneath express crescent moon shapes adding a fantasy cosmic element to the design.
The text part of the logo is kept relatively clean and simple, so that it does not overpower the icon. Future modern cyberpunk influences and a mixture of soft and hard corners sit will with the icon.
A very happy customer:
“Jonathan presented a concise and sensible pathway for the construction of my desired visual identity. His process functions almost like scaffolding, in which you will be given a general set of questions that will gradually specify into a narrowed vision. He is very patient and flexible, asking me questions over the course of his workflow in order to ensure that each step warrants logical and likeable outcomes. Creating a moodboard was practical and enjoyable, and it is certainly evident that Jonathan places the creative freedoms of clients above all else. Even if you may be feeling a bit indecisive, though, he is competent at navigating broad and ambiguous feedback and will generate something that still aligns with your direction. As Syberlilly, my purpose as an artist within electronic music is to bring an organic, human touch to a digitally saturated soundscape, and I couldn't be happier to have had Jonathan's understanding cultivate that representation. Thank you!”